Thinking about Datorama? Try Adriel instead.

Datorama is great for enterprises looking for a unified customer experience management platform. But if you want a fast and easy Ad Operations platform to manage all your ad campaigns, monitor KPIs in real-time, and create white-labeled reports, Adriel is for you.

Fast and easy integrations

Real-time dashboards

Custom alerts & automations

Creative Insights

Voted 4.8/5 on CapTerra and GetApp

Adriel vs.

Datorama

Spend more time growing your business and let Adriel handle the rest.

Adriel

Integrations

650+

Custom integrations

Ease of use

Easy

Account overview of key metrics

Data refresh frequency

Real time

Data blending

Custom metrics

Alarm system

Creative intelligence

Native campaign management

Client reporting

White labeling

Customer support

High quality

Setup difficulty

Easy

Cost (in US dollars)

From $299/month

Datorama;174+; true; Hard; true; Not real-time; true; true; true; true; true; true; true; Slow; Hard; Up to $10,000 ~$20,000 / mo

Join 6300+ agencies and brands using Adriel to track and improve ad performance

Why leading marketers choose Adriel over Datorama

On Adriel, you can:

Save time and cut back on expenses

Get your dashboard up and running in less than a week on Adriel. Just connect your channels from our 650+ data source library, and the software will automatically visualize analysis-ready data in minutes. No coding or manual processing required.

Setting up Datorama is very complex, requiring SQL and engineering knowledge. It can take months and hundreds of onboarding calls to generate basic reports. Hiring a Datorama implementation partner can also set you back thousands of dollars.

This is impressive. It takes months with Datorama to get what Adriel does in 5 minutes.

Leslie Lee | Director of Analytics, Incus Services

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Customize reports exactly how you want them

Adriel's reporting is extremely flexible. Use our pre-made templates or choose from 30+ customizable widgets and graph types to build your dashboard. Group and filter campaigns by channel, location, product, or any other category, and dive deeper into your data.

You can't customize dashboards, dimensions, and filters on Datorama Basic Reports, making it difficult to include or exclude specific data sets. You will need to pay extra for the Advanced Reports version to get custom dashboards.

It's so easy to use Adriel and the fact that its visualization features are so powerful is sometimes beyond me.

A. Vahl | Founder and CEO, Vahl Ads

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Enterprise-grade service, without the Enterprise price-point

Although it’s easy to get started with Adriel, we have subscription plans that allow you to leverage our engineers for free to help you build custom dashboards or reports. Most custom dashboards can be delivered within 48 hours!

Datorama is complex software with steep implementation fees which sometimes requires on-premise engineers to onboard your team.

We are growing fast, and agile is the keyword for us right now. Adriel is enabling our team to make quick decisions in a fast-paced marketing environment.

Paula Baker-Parkin | Digital Strategist, Nourish3d

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Never waste ad spend again with custom alerts

Get notified instantly when KPIs trend up or down via email or on your dashboards. Apply alerts to specific data sources, campaigns, ad sets, individual ads, or custom metrics.

Datorama's dashboard refreshes data once every 24 hours - not in real-time. The platform offers basic alerts and goal tracking systems but they are not as customizable as Adriel's.

Adriel is giving us the freedom to experiment a lot more freely than we could before. Their alarm system has basically put our QA process on autopilot.

Dax Hamman | Founder & CEO, Fireside Agency

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Maximize ROAS with creatives that converts

Analyze your ad creatives and A/B test natively on Adriel's workspace. See which keywords, colors, and emojis convert well and drive even more profitable campaigns for your clients or brand.

There's no way to access ad creative intelligence on Datorama. This is a feature unique to Adriel.

Adriel’s ability to display ad creatives directly within our performance reports has made exploring data a lot more insightful.

Vik Kumar | COO, Alice Camera

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Adriel has been a total game-changer. Before, it took our account managers and analytics team hours to build and standardize reports. Now, reports are ready as soon as we log in to our workspace. Our clients are thrilled with our delivery speed.