Considering Opteo? Get more with Adriel.

Opteo is great if you're looking for a Google Ads reporting tool. But if you want a single source of truth to monitor, edit, and optimize ad campaigns from all your marketing channels, choose Adriel.
Intégrations simples et rapides
Tableaux de bord en temps réel
Alertes et automatisations personnalisées
Perspectives créatives

Adriel c.

Opteo

Passez plus de temps à développer votre activité et laissez Adriel s'occuper du reste.
Adriel
Intégrations
650+
Intégrations personnalisées
Facilité d'utilisation
Facile
Aperçu des indicateurs clés du compte
Fréquence de rafraîchissement des données
En temps réel
Fusion de données
Métriques personnalisées
Système d'alarme
Intelligence créative
Gestion native des campagnes
Rapports sur les clients
Étiquetage blanc
Assistance à la clientèle
Haute qualité
Difficulté de configuration
Facile
Coût (en dollars américains)
À partir de 299 $/mois
Opteo;1; false; Easy; true; Not real-time; false; false; true; true; true; true; true; High quality; Easy; From $129/mo to $999+/mo
Rejoignez plus de 6300 agences et marques qui utilisent Adriel pour suivre et améliorer les performances de leurs publicités

Why leading marketers choose Adriel over Opteo

Sur Adriel, vous pouvez :
Get real-time data from all your channels
With over 650+ integrations available on Adriel, you can get data from all your marketing channels in one place. If there is an integration we don't support natively, just let us know and we'll build one for you.
Opteo only integrates with Google Ads and there are no custom integrations available.
Adriel brings in all the data I need to make effective decisions as a business owner.

Ingrid Carney | Founder & CEO, Ingrid & Isabel

Browse Integrations
Strategize better with error-free insights
Adriel automatically merges data from multiple sources to form accurate datasets and custom metrics that you can track on your dashboard. Dive deeper into your data and make truly data-driven decisions.
There is no option to blend data and get custom metrics on Opteo.
We are growing fast, and agile is the keyword for us right now. Adriel is enabling our team to make quick decisions in a fast-paced marketing environment.

Paula Baker-Parkin | Digital Strategist, Nourish3d

Get a Demo
Manage all your campaigns in one place
No more jumping from platform to platform. Edit all your cross-channel ad campaigns directly on Adriel. Turn off underperforming ads, adjust ad spend, schedule creatives, and more with just a few clicks. Adriel automatically apply changes across all channels.
You'll only be able to edit Google Ads campaigns on Opteo.
Adriel’s automations are a game-changer. With their dashboard in hand, everyone on my team finally gets to do what they were hired for: analyzing and planning for further growth.

M. Park | CEO, Analogue Plus

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Never waste ad spend again with custom, real-time alerts
On Adriel, you can get notified in real-time for every single performance change. Apply alerts to specific data sources, campaigns, ad sets, individual ads, or custom metrics, and re-shuffle budget to optimize for ROI.
You'll only get alerts for your Google Ads campaigns on Opteo.
Adriel is giving us the freedom to experiment a lot more freely than we could before. Their alarm system has basically put our QA process on autopilot.

Dax Hamman | Founder & CEO, Fireside Agency

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Create white-labeled reports in a few clicks
Customize marketing reports (not just Google Ads reports) with brand names, logos, and colors of each individual client. Download white-labeled reports as PDF or CSV files, or share unique links to a real-time dashboard.
You can whitelabel reports on Opteo too, but only for Google Ads reports.
Adriel has been a life-saver in turning our client data into storytelling reports.

A. Vahl | Founder and CEO, Vahl Ads

Get a Demo
Thank you Supermetrics & Data Studio for your years of kind services, but it’s time for me to move on!
Alex Eriksson
Founder & CEO, Anabolic Health
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Intégrez vos plateformes marketing préférées en quelques secondes

Aucune ligne de code n'est requise. La plateforme AdOps la plus conviviale du marché.
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Vous avez notre soutien, toujours

Intégration personnalisée
Mettez en place vos tableaux de bord exactement comme vous le souhaitez avec votre Customer Success Manager au cours des 30 premiers jours.
Chat en direct et FAQ
Vous avez des questions rapides pendant que vous utilisez l'application ? Envoyez-nous un message directement sur votre tableau de bord et une personne réelle vous contactera.
Ou consultez notre FAQ.
Académie Adriel
Consultez des guides étape par étape sur la connexion de vos données, la configuration de votre tableau de bord et la gestion des utilisateurs et des autorisations.
Visitez Adriel Academy ici.

Une tarification transparente. Pas de frais cachés.

Opteo starts from $129/month for individuals or small businesses with $25,000 ad spend, and $999/month and up for enterprises. Keep in mind, however, that these prices are just for Google Ads reporting.


On Adriel, you can get data from 10 marketing channels for $299/month. Marketing agencies with hundreds of clients will prefer our Enterprise plan, which gives you access to 650+ data connectors. See this page for details.

Prenez le contrôle de vos données marketing dès aujourd'hui

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Afficher tout

FAQs

Des réponses à toutes tes questions. Et si vous ne le trouvez pas ici, discutez avec notre sympathique équipe.
Adriel
Pourquoi investir dans Adriel ?
Nous sommes conscients que les tableaux de bord marketing peuvent représenter un investissement important. Mais Adriel s'est avéré être une source de revenus, et non une dépense. Les agences et les marques qui utilisent actuellement Adriel maximisent le retour sur leurs dépenses publicitaires en exploitant les informations en temps réel et les analyses créatives de la plateforme. Lisez leurs histoires de réussite ici.
Dois-je télécharger manuellement les données vers Adriel ?
Non. Une fois que vos sources de données sont connectées à Adriel, nous récupérons et mettons à jour automatiquement tous vos tableaux de bord avec vos données, en temps réel.
Puis-je obtenir une intégration de données personnalisée ?
Oui Si vous ne trouvez pas la connexion dont vous avez besoin auprès de notre Plus de 650 intégrations natives, il suffit de nous le faire savoir et nous le construirons pour vous.
Pouvez-vous diffuser mes publicités pour moi ?
Malheureusement, non. Adriel est une plateforme d'intelligence marketing et nous ne sommes pas autorisés à diffuser vos publicités pour vous. Cependant, vous pouvez gérer toutes vos campagnes publicitaires directement sur Adriel sans avoir à accéder à différentes plateformes. Réaffectez les budgets et activez et désactivez les campagnes en quelques clics.
Est-ce que je peux facilement obtenir de l'aide ?
Nous comprenons parfaitement les difficultés que vous devez surmonter lors de l'intégration d'un nouveau logiciel. Bien qu'il soit facile de démarrer avec Adriel, nous proposons un processus complet d'intégration des clients qui s'étend sur 30 à 60 jours. Pendant cette période, nous vous rencontrons une ou deux fois par semaine pour nous assurer que vous pouvez vous connecter à toutes vos sources de données, consulter toutes vos données et automatiser vos rapports. Vous pouvez également trouver une documentation complète et des vidéos sur Académie Adriel ou contactez-nous directement si vous avez besoin d'une assistance individuelle.
Opteo
What are the pros and cons of Opteo?

Opteo is a specialized Google Ads reporting platform designed to help marketers optimize their digital marketing campaigns for better performance. It provides real-time data, actionable insights, and automated suggestions to improve your Google Ads campaigns, but it is not a multi-channel reporting tool.

Pros:

  • Real-time Google Ads data for quick decision-making.
  • Automated suggestions to improve marketing campaign performance.
  • User-friendly interface designed specifically for Google Ads.
  • Focused metrics and KPIs relevant to Google Ads campaigns.

Cons:

  • Limited to Google Ads, not suitable for multi-channel reporting.
  • May lack some advanced features found in more comprehensive PPC management software.
  • Not ideal for those who manage campaigns across multiple platforms.
  • No custom alert functions for real-time monitoring.
What are Opteo alternatives?

If you’re looking for a robust reporting tool for all your online advertising campaigns, here are 4 best Opteo alternatives that better suit the purpose:

Adriel

Adriel is a marketing intelligence platform built for marketers, advertising specialists, marketing agency owners, and data analysts. It’s an all-in-one tool that integrates with hundreds of data sources to centralize real-time data, insights, and teams on a single workspace. With Adriel, marketers can move away from Excel spreadsheets, eliminate repetitive manual tasks, and get more returns from their digital advertising campaigns.

Adriel Features:

✅ 650+ easy data connectors through APIs, including email marketing, CRM, SEO, eCommerce, social media, and advertising platforms

✅ Real-time, interactive dashboards with drag-and-drop widgets

✅ Custom alerts and metrics

✅ ETL and data prep

✅ Custom reports and dashboards

✅ Marketing reporting templates

✅ Ad creative insights

✅ Complete marketing command center (edit multichannel campaigns directly from Adriel)

Cost: From US$299 with custom scalable pricing options

DashThis

DashThis is an online marketing reporting tool designed to simplify the process of gathering data from multiple platforms and presenting it in a coherent, easy-to-understand format. It offers customizable dashboards, automated reporting, and the ability to integrate with various digital marketing channels such as Google Analytics, Facebook Ads, LinkedIn and more.

DashThis Features:

✅ 34+ data connectors

✅ Custom metrics

✅ Custom dashboards

Cost: From $33/mo/3 dashboards to $1000+/mo

Whatagraph

Whatagraph is a cloud-based reporting platform designed to simplify the process of generating marketing performance reports. It offers a range of pre-built templates and widgets, making it easy for users to create visually appealing, customized reports. The platform integrates with various data sources, allowing for real-time data visualization and sharing capabilities.

Whatagraph Features:

✅ 40+ data integrations

✅ Custom metrics

✅ Custom reports

Cost: From $223 to $585+/mo

AgencyAnalytics

AgencyAnalytics is an all-in-one business intelligence and reporting tool for SMBs and marketing agencies. It allows you to create customized dashboards and real-time reports for SEO, PPC, social media, and more. The software offers a full suite of SEO-related features for users to view essential KPIs and metrics in real-time.  

AgencyAnalytics Features:

✅ 75+ data connectors

✅ Real-time dashboards

✅ Custom, whitelabeled reports

Cost: From $12/mo/campaign to $900+/mo

But if you’re looking for a PPC optimization tool with more features and integrations, Optmyzr is one alternative:

Optmyzr

Optmyzr is a PPC management software designed to streamline and optimize pay-per-click advertising campaigns. It offers a comprehensive suite of marketing tools that automate routine tasks, provide actionable insights, and facilitate strategic decision-making for PPC marketers. The platform is particularly useful for those who want to maximize the efficiency and effectiveness of their PPC campaigns across various advertising platforms, not just Google Ads.

Optmyzr Features:

✅ Integrates with Google Ads, Microsoft Bing Ads, Facebook Ads, and Amazon Ads

✅ Audit tools and interactive dashboards

✅ Google Ads API

✅ Reporting templates and widgets

Cost: From $208-$374 and up per month

What are the benefits of using Opteo alternatives?

Opteo’s capability is quite limited compared to enterprise-level PPC and marketing management tools like Adriel. Here are some benefits of choosing Adriel over Opteo:

  • Comprehensive Data Integration: Adriel offers 650+ integrations, covering all your marketing channels, whereas Opteo is limited to Google Ads.
  • Accurate, Actionable Insights: Adriel's platform automatically harmonizes data from multiple sources, enabling precise, data-driven strategies. Opteo doesn't offer data blending or custom metrics.
  • One-Stop Campaign Management: Manage all your ad campaigns across multiple channels directly from Adriel's dashboard, a feature not available in Opteo, which only supports Google Ads.
  • Real-Time Alerts: Adriel provides immediate, customizable alerts for any performance change across all your channels, unlike Opteo, which only alerts you for Google Ads campaigns.
  • Flexible White-Labeling: Adriel allows you to easily create white-labeled reports for any user, while Opteo restricts this feature to enterprises with a minimum monthly ad spend of $1,000,000.

To sum up, Adriel offers a more versatile, comprehensive SaaS for ad management across multiple channels, making it a superior alternative to Opteo.

Grab a demo here.

How is the price of an Opteo alternative determined?

The prices of Opteo alternative tools can depend on:

The number of user seats

The cost of alternative tools to Opteo often scales with the number of users who will be accessing the platform. This is particularly important for agencies or larger marketing teams where multiple stakeholders need to have their own login credentials. Some platforms offer tiered pricing based on the number of user seats, making it a crucial factor to consider when budgeting for a marketing analytics tool.

The number of data integrations you need

The more data sources you need to integrate, the higher the potential cost. Some platforms charge extra for each additional data source you want to connect, while others offer a flat rate for unlimited integrations. Understanding your data integration needs upfront can help you choose a tool that offers the best value for your specific requirements.

The number of reports and dashboards

The ability to create multiple reports and dashboards can also affect pricing. Some tools offer unlimited reports and dashboards as part of their package, while others may charge extra. If your organization relies heavily on data-driven insights and needs to generate a variety of reports frequently, this is an important cost factor to consider.

The variety and quality of features

The range and sophistication of features can significantly impact the price of an Opteo alternative. Advanced functionalities like real-time alerts, data blending, and AI-driven insights often come at a premium.

It's essential to assess which features are absolutely necessary for your operations and which are nice-to-have, so you can make an informed decision that balances cost with capabilities.

You can check this page for a full breakdown of the features you can access on each tier of your Adriel plan.

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