Edge is a full-service digital marketing agency specializing in lead generation services. They hadn’t entertained the idea of working from home before the nationwide quarantine blew the idea of daily commutes out of the water. As it turns out, managing the performance of a scattered workforce is a particularly tricky challenge. Retaining talent, onboarding, and training new account managers proved to be no easy task. Soon, Edge found itself in need of a solution to streamline virtual workforce management while ensuring data integrity for their clients.
The usability and ease of navigation that makes up Adriel’s dashboard helped Edge get new employees up to speed much faster. Having a centralized workspace that presented data at a granular level also sped up the decision-making process for its executives and facilitated managing client spend, success, and the individual performance of each account manager.